Franchise Profile : Quesada
Mexican cuisine is the fastest growing part of the restaurant industry. You are looking for and franchise and Quesada is looking for franchisees.
Type :
Franchise
Investment :
$143,700 - $230,700
Units :
14
Franchise fee :
20,000$
Started :
2004
 
Opening soon:

Dollard des Ormeaux, Ville de Quebec, Sherbrooke, New Liskeard, Mississauga, Cambridge, Niagara Falls, Welland, Brockville, Kitchener, Brampton, Calgary, and Saskatoon.

1. QUESADA MENU PRODUCTS ARE THE BEST IN THE CATEGORY

Great food demands quality ingredients. Quesada’s recipes and ingredients guarantee a complex flavour that prompted one Toronto food critic to remark:

“This is a ‘Wow’ product compared to everything else out there. Really interesting flavours…there’s a lot happening in this burrito!”

 

NOW Magazine, Toronto’s leading news, food and entertainment weekly for over 25 years awarded Quesada the Peoples’ Choice Best Lunch Under $10 and Best Mexican Restaurant Awards – in the Annual Readers’ Poll a total of 4 times.

2. A SUCCESSFUL BUSINESS MODEL, AFFORDABLE FOR FRANCHISEES TO ACQUIRE

Quesada’s goal is to build a national brand delivering the best return on investment possible to its Franchisees, area developers and other stakeholders, with controlled, sustained, profitable growth.

Quesada considers Franchisees the Company’s most important asset. And Quesada’s focus is on protecting and enhancing this asset – always.

Quesada reduces investment costs by pricing, but not profiting, on equipment. Quesada also allows Franchisees to use their own contractors for construction. Store design and training are included in the Franchise fee thereby further reducing overall cost.

 

Franchisees receive the very best strategic support to make the right decisions for success: how to manage the business…how to minimize the costs…and how to increase the revenues.

3. A BUSINESS CULTURE WHERE THE FRANCHISEE-FRANCHISOR RELATIONSHIP IS DEMANDING BUT FAIR

Quesada’s ambitious and demanding goals are met through a genuine team effort built on collaboration.

Experienced Franchisees with Quesada appreciate the opportunity to provide input into improving the system and the brand. From equipment to procurement, advertising to training, Franchisees are given the opportunity to provide a point of view and to improve the Quesada experience for both their customers and for other Franchisees.

It takes a Company that recognizes the value of its Franchisees and is prepared to apply the principals of good faith, mutual respect, personal integrity and teamwork to achieve higher goals.

 

Quesada is that Company.

4. EASY TO USE SYSTEMS TO BUILD SALES, REDUCE OPERATING COSTS AND INCREASE PROFITABILITY

Quesada teaches Franchisees to make an award winning burrito; choose successful sites; manage food and labour cost; and build sales through marketing.

 

The Quesada brand marketing and advertising focus is on local store trading areas, promotional tool kits and social media. Franchisees recoup part of their advertising royalty by executing local programs to drive individual unit sales.

Clear communication is paramount to Quesada’s success with regular Franchisee meetings, online collaborations and Internet training courses, among other proprietary processes developed to assist Franchisees.

Quesada Franchisees receive success-tested systems to build their business. These systems work, and they get better with every Quesada Franchisee who uses them.

5. EASY OPPORTUNITY FOR FRANCHISEES TO EXPAND THEIR NUMBER OF RESTAURANTS

Quesada encourages superior performance and rewards achievement.

The Company expects more than 70% of its Franchisees will become multiple-restaurant operators. And in this way Quesada directs resources to ensuring Franchisees have the tools, support and encouragement to quickly succeed at their first restaurant, so they can rapidly expand to many different locations.

 

What Success Looks Like

An Affordable Investment

Advertising and Marketing


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